Copilot Now Bills by the Task
Sitemap Errors Tied to Quality
89% of Marketers Check AI Copy
AI Cites Lily Ray’s Own Site
Copilot Now Bills by the Task
Sitemap Errors Tied to Quality
89% of Marketers Check AI Copy
AI Cites Lily Ray’s Own Site
The Marketing Helm
Sign Up
AI & Technology
Brand & Creative
Growth & Strategy
Leadership
Events
Community
Home
AI & Technology
Brand & Creative
Growth & Strategy
Leadership
Events
Community
AI & Technology
No items found.
Anthropic opens Claude Duet, a proactive agent wired into HubSpot and Canva
Claude Duet works across HubSpot, Gmail and Canva unprompted, but only US Pro and Max users can join the preview.
October 22, 2026
AI & Technology
Google gives its Gemini agent a work account, putting AI on the org chart
Google's Gemini agent gets its own Workspace account, and every action it takes is logged under its own name.
October 21, 2026
AI & Technology
Google opens its SynthID checker to everyone, and it reads ChatGPT images
Google’s SynthID Detector is open to all, checking files for watermarks from Google, OpenAI, NVIDIA and Kakao.
October 21, 2026
AI & Technology
Top Stories
AI & Technology
Anthropic opens Claude Duet, a proactive agent wired into HubSpot and Canva
Claude Duet works across HubSpot, Gmail and Canva unprompted, but only US Pro and Max users can join the preview.
October 22, 2026
AI & Technology
Google gives its Gemini agent a work account, putting AI on the org chart
Google's Gemini agent gets its own Workspace account, and every action it takes is logged under its own name.
October 21, 2026
AI & Technology
Google opens its SynthID checker to everyone, and it reads ChatGPT images
Google’s SynthID Detector is open to all, checking files for watermarks from Google, OpenAI, NVIDIA and Kakao.
October 21, 2026
AI & Technology
Stripe’s Collison says AI agents could reward quality over promotion
Collison says AI agents could reward product quality. B2B buyers already use them to research, but rarely to buy.
October 21, 2026
AI & Technology
GPT-6 lets ChatGPT turn answers into charts, forms and working calculators
ChatGPT now picks whether to answer in prose or as charts and tools. GPT-6 reached free users on 8 October.
October 13, 2026
AI & Technology
OpenAI watermarks EU ChatGPT text, leaving API copy unmarked by default
OpenAI’s invisible textGrain mark reaches EU ChatGPT users; API output stays unmarked unless developers opt in.
October 13, 2026
AI & Technology
Microsoft’s new Copilot builds apps and runs agents, but bills by the task
Copilot’s new Code and Autopilot features run on credits, not seats, and Microsoft has not said what a task costs.
October 7, 2026
AI & Technology
Marketers check more AI copy as Ahrefs finds 7% publish it mostly unedited
Ahrefs' survey of 301 marketers finds 89% now check AI output, while 7% publish mostly unedited AI content.
October 7, 2026
AI & Technology
Google’s AI gets Lily Ray’s SEO title right, citing her own site to do it
Google’s AI named Lily Ray SEO World Champion correctly, but its visible award citations pointed to her own site.
October 7, 2026
AI & Technology
Cheaper AI models cost more in nearly a third of tests, researchers find
Listed token prices are a poor guide to what AI work costs, and only 11% of firms forecast AI spend accurately.
October 6, 2026
AI & Technology
OpenAI launches Dots, its always-on ChatGPT agent gated by approval checks
OpenAI’s new always-on Dots agent needs human sign-off before it can buy, delete files or change a password.
October 1, 2026
AI & Technology
OpenAI and Anthropic cut flagship AI prices by up to 50% in a week
OpenAI and Anthropic slashed flagship AI prices this week, as falling token costs drive higher AI spending, not lower.
September 28, 2026
AI & Technology
Meta expands Muse so the AI agent can run any Mac app unattended
Meta's Muse AI agent now controls any app on a Mac and keeps working unattended, as downloads pass 2.5 million.
September 28, 2026
AI & Technology
Meta and xAI launch personal agents as buyers cap how far they trust AI
Meta and xAI's new AI agents are live, but G2 and TrustRadius data show B2B buyers still won't trust one to buy.
September 28, 2026
AI & Technology
Meta launches Muse Charm hardware and signs Walmart, Sephora as partners
Meta launches Muse Charm hardware with no price yet, but signs ten retailers including Walmart and Sephora.
September 28, 2026
AI & Technology
HubSpot tests seats-plus-credits pricing in Europe as AI agents multiply
HubSpot is piloting seats-plus-credits pricing in the Nordics and Benelux, as agentic actions rise 3.5 times.
September 22, 2026
AI & Technology
Time sells ads that only AI agents see, and Perplexity moves to block them
Time is selling ads only AI crawlers see. Perplexity calls them deceptive; Wayfair takes the product-data route.
September 22, 2026
AI & Technology
Anthropic folds Cowork into Claude and adds Docs and Slides to rival Office
Claude Docs and Slides let teams co-write briefs and decks in Claude, then export to Word, Google Docs or PowerPoint.
September 22, 2026
AI & Technology
Anthropic's commerce agents stop at the cart, and that is the point
Anthropic's new commerce blueprint builds the cart and hands off to the retailer's own checkout, by design.
September 16, 2026
AI & Technology
Marketing teams build their own AI tools, and the hours go uncounted
Two thirds of companies build internal AI marketing tools, and the clean-up costs nearly two hours each time.
September 16, 2026